Storytelling with Impact | Pixar storytelling begins with an idea

If you haven’t seen a Pixar animated movie, I’ll assume you have been living on a (nearly) deserted island. Their first feature film was Toy Story, released some 25 years ago. After 22 films, $14 billion in box office revenue, and an acquisition by Disney, they’re still creating films that touch our heart and change the way we think about the world.

You can read more about the fascinating history of Pixar, but in short, they are master storytellers. And while it’s doubtful that your personal story will end up in a Pixar movie, the process they use to create their films can teach us a lot about the craft of storytelling – characters, plot, emotion, wisdom, life.

It all begins with an idea.

It’s the first thing I ask someone who says they have a story to tell. What’s the idea, or the point, or the message that is driving your story. If you don’t know where you’re going, how are you going to get there?

Luckily, the creation of your story is not as complex as the Pixar process – no need to hire any simulation technical artists – but a takeaway from this welcome video is the need for revision / editing along the way. Nothing comes out perfect the first time. It’s an iterative endeavour that enriches your story, bit by bit.

The power of story is that it has an ability to connect with people on an emotional level.

Even when creating a fictional story, the writer needs to put an element of themselves into the narrative as a way to convey how they’re feeling. The same holds true in your story. It’s not just a sequence of events. That’s rather boring. The audience needs to know how the experience felt to you.

Check in next week for another glimpse into the world of Pixar storytelling!

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